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Ariss Kahan focuses upon a customer’s lifetime
value, capturing and utilizing the essential data
that helps to build solid customer relationships
and to produce productive customer dialogue.
Ariss Kahan focuses on what matters to its clients:
growing their organizations through cost effective
and measurable results that can be sustained over
the long term.
By sustaining measurable results and positive
returns on investment for its clients, Ariss Kahan
delivers full service database & direct marketing
services based on:
- Professionals representing many industries
with 20 plus years of experience
- Meticulous marketing discipline and methodology
- Sophisticated database marketing techniques
Ariss Kahan seeks to impact the ultimate value
of its clients through:
- Achieving the Highest Response Rates on Direct
Marketing Campaigns
- Increasing Market Penetration
- Building Customer Loyalty Programs
- Sustaining Incremental Lift on Direct Marketing
Campaigns
- Acquiring new business at the lowest costs
The leadership of Ariss Kahan started with its
two original founders who each are active in professional,
civic, and community organizations, in addition
to being veterans in the database and direct marketing
industries. David Ariss and Ron Kahan are both
past presidents of the Rocky Mountain Direct Marketing
Association while continuing active support and
development within the national Direct Marketing
Association. In addition to their professional
involvement, Ariss Kahan provides continuing education,
lectures, and articles to regional and national
publications, universities, associations, and
conferences. Their expertise is sought as subject
matter experts when teaching at the university
level for the Certificate in Direct Marketing
program.
Since founding Ariss Kahan Database Marketing
Group, Inc. in 1994, the firm has managed steady
growth by adding seasoned personnel that strengthen
their full service approach to database and direct
marketing services with core competencies in:
- Database Analysis & Business Intelligence
Services
- List Services
- Creative Content, Design, and Copy Services
- Printing & Production Services
- Mailing Services (Postal & Email)
The group brings many years of direct marketing
experience to a broad swath of industry. Industry
experience spans the cable, telecommunications,
healthcare, consumer packaged goods, manufacturing,
distribution, real estate and the non profit sector.
With the explosion of Internet Web pages and
email over the past few years, this new media
has created additional opportunities to extend
database and direct marketing services, adding
new opportunities to reach potential targets.
The additional capabilities of 24 x 7 interactivity,
immediacy and increased data processing services
and reporting, more and different methods are
possible to integrate with more traditional direct
marketing.
The mission and philosophy of Ariss Kahan revolves
around using the most appropriate combination
of resources to achieve the highest possible response
rate. AKI considers the method for the campaign
as well as the limits of their clients. Wisdom,
the appropriate application of knowledge, comes
from years of experience and the diverse background
of their seasoned staff. Such a combination provides
the best possible results.
Listening and learning as much as possible about
the opportunities and threats facing our client’s
business is critical. We employ a collaborative
approach—a phased process of discovery,
research and implementation that leads to a co-authored
solution.
Our tireless intent, at both a strategic and
tactical level, is to provide the best possible
return on your marketing investment— quietly
producing results, the bringing in the most appropriate
resources to bear in the most effective way. Use
as little or as much of our full offering as you
desire.
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